Shade Range Audit

Does your foundation range
actually serve everyone
it claims to?

Chromallogy helps the beauty industry avoid the most expensive mistake in complexion launches: guessing. Instead of copying competitor shade ranges and committing 6-7 figures before they know what will actually sell, we use cellular-level shade intelligence to ensure the right shades, undertones, and quantities from day one. So they don't spend the next 12 months correcting inventory and reformulating.

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Start with your line. See where it lands.

Submit a complexion product line and we'll place it against the Chromallogy Complexion Map, a new color space rendered from the biology of how skin creates color, encompassing the entire breadth and depth of skin tone. Your report shows you exactly where each shade sits, what population it serves, and how precise the fit is.

This is a requested report, not a self-service tool. Submit your product line via the form and we'll deliver your report directly.

Request Your Shade Positioning Report →

What your free report includes

  • Shade placement on the biological map — depth band and undertone zone
  • Nearest biological population served
  • Delta-E fit score: how precise the match is between your shade and the biological map
  • Gap flag: whether adjacent zones in your depth band are unserved

What it does not include

  • × Range-level analysis or coverage grading
  • × Gap recommendations or shade specifications
  • × Undertone distribution or cross-product analysis

That's what the paid audit is for.

Three grades.
Two reveal what
your range covers.

One reveals whether customers can actually find themselves in it.

3 grades. one standard.
Grade 01

Depth Coverage

Does your range represent the full biological depth spectrum? This grade is scale-agnostic: a 10-shade range spanning Very Light to Very Deep can outperform a 60-shade range clustered in lighter tones. We measure how much of the human depth spectrum your range actually reaches.

01
Grade 02

Shade Continuity

Coverage at the extremes means nothing if there are perceptible jumps in between. We measure the average delta-E between adjacent shades, the threshold at which two colors become visibly different on skin. A range can pass Grade 01 and still fail Grade 02.

02
Grade 03

Undertone Distribution

Does your range serve the full spectrum of undertones at each depth level? This grade reveals whether your shades are truly distinct or competing for the same biological territory.

Full line and portfolio audits
03

One-time engagements.
No subscription.

Delivered as a formal report
Tier 01

Single Product Audit

How well does this product serve its customers?

For brands with one active SKU line: one foundation, one concealer, one tinted moisturizer.

Full depth coverage grade (Grade 01) with heatmap across the biological map
Full shade continuity grade (Grade 02) with delta-E gap analysis
Shade count vs. proportional expectation by depth band
Identification of critical gaps: zones with zero coverage
Written findings report
Tier 03

Portfolio Audit and Advisory

How do we build a range that doesn't need to be fixed after launch?

For brands in active development, labs, and OEM/ODM partners working across multiple clients or product lines.

Everything in Tiers 01 and 02
Extensive shade audit of your entire brand portfolio: every product line graded against the biological map in a single engagement
Strategic advisory sessions with the Chromallogy founder
The Science Behind the Grade

Not shade sampling.
Not AI extrapolation.
Built from first principles.

Our grading is grounded in decades of optical physics and computational rendering research — the same discipline used to simulate how light behaves in the physical world, applied to the biology of human skin.

Interested in white-label audit reports for your lab or brand portfolio? We deliver fully branded reports ready to share with your clients.

Request a White-Label Report